“Stronger together” and “100% Fitness. 0% Bullshit” are Kraftwerk's mantras so we developed a social media strategy and created content to attract the right audience, and to keep them inspired, and motivated.

What is Kraftwerk?

Kraftwerk is a single gym in Eastern Switzerland that provides 24/7 access to its members.

WHAT WAS THE PROBLEM?

Kraftwerk needed to develop a brand voice that would resonate with Ali Hasani and ​​Roger Seitz's values.Based on their strong discipline and professionalism, we understood that not only did we need to attract new people, we wanted more. So HIVER created a distinctive, clear, and consistent brand, that not only makes them stand out from the competition but also attracts the right audience. The one that doesn't settle for less than greatness.

HOW WERE THE GOALS ACHIEVED?

With the help of our amazing creative team, we’ve built up appealing content for Instagram and managed Kraftwerk's social media account according to their needs and budget capacity. In addition, marketing materials for flyers, banners and merch were designed.