MotionUI for After Effects
MotionUI is a plugin for After Effects, the program behind most product videos. It turns a finished Figma design into animation without rebuilding it, and it lets AI like Claude draft the motion inside the real program. We use it for our own client films.
What MotionUI does
Picture a video for an app or a website. The screens already exist in Figma, where most product teams design. Until now, someone had to rebuild every screen by hand in After Effects before anything could move: every button and every line of text.
MotionUI skips that step. One click sends a Figma screen to After Effects, and it arrives as real layers. Text stays text, shapes stay shapes, and everything can still be changed.
Why this is new
The design stays exact. What the client approved in Figma is exactly what moves in the video. Nothing gets lost on the way.
Motion from tested building blocks. Instead of setting every keyframe by hand, you apply ready-made motion for typical interface moments, like cards that slide in or a cursor that clicks. Each one was tuned on real projects, so it looks right from the start.
AI that works in the real program. Most AI video tools hand you a finished clip. If one detail is wrong, you start over. With MotionUI, Claude or Codex works inside After Effects with the same tools a motion designer uses. You describe what should happen, the AI builds it, and every layer stays editable afterwards.
For a project, that means the time goes into story and timing instead of rebuilding screens. And a round of feedback changes one detail, not the whole film.
Made with MotionUI
Two of our own films, animated entirely with MotionUI.
SalesPort: the reveal of Account Intelligence.
PURE. BOLD. NEXT.: a promo for a tech event.
More on motionui.net
MotionUI has a free version for macOS and Windows. Features and pricing are on motionui.net. To see the whole way from Figma to the finished video, start with the workflow overview or the step-by-step guides.
Author
Alexander Winter
Founder & Writer
Alexander is the founder of HIVER, writing about design, branding and building products that people love to use. He is deeply rooted in SaaS, tech marketing and branding, and brings strong expertise in video production and storytelling.
